For the past 13 years, a worldwide fitness trends survey is conducted by The American College of Sports Medicine. Every year, health and fitness professionals look forward to this list so we can stay on top of our game for the new year. Not only is keeping up-to-date with current trends important, it is imperative to our continuing education and occupational well-being. Without further ado, I present the top 10 fitness trends below with my own little tidbits on each.
For the rest of the trends, check out the link below. Good luck with all your goals in 2019!
Thompson, W. R. (2018). Worldwide survey of fitness trends for 2019. ACSM's Health & Fitness Journal, 22(6), 10-17.
Keepin' It 100 with Willy T.
I know the last few weeks have been more of a travel blog, but the trip has safely come to an end! However, still lots worth updating because I saved my favorite conference for last.
The Collegiate Marketing Institute is designed to bring together marketers of collegiate recreation and student unions as a way to immerse a smaller group to focus on a niche subject matter. The ~175 attendees gathered in New Orleans to work through topics like social media management, analytics, marketing strategy, and so much more.
I had the fortunate opportunity to present with Lauren Adams on “Putting the ‘Team’ Back in Marketing,” where we shared the ways we’ve empowered our respective teams to strengthen the internal brand community as a way to positively affect performance and help meet departmental goals. If you are interested in this topic, please hit me up - I’d love to share our presentation with you!
Most importantly, this conference allowed me to reconnect with mentors and build relationships with students looking to become professionals in the marketing field. We did our fair share of New Orleans exploration, which by this point I felt like an expert in the area (haha).
As I come back to reality and settle back into normalcy, there are a few things I appreciate a little extra this week:
Keepin' it 100 with willy t
4 Cities. 3 Conferences. Too many memories to condense to 100 words. 1 fulfilled self.
The day this drops will be day 10 of my mega-conference road trip. Since my last blog, I’ve visited University of Alabama and LSU, as well as conquered (or attempted to conquer) the city of New Orleans throughout the Athletic Business Show. I’ve learned a lot about myself over the last week, and I’ll highlight my fun by showing a picture (or two) of each day:
Wednesday, November 7th
Traveled from Birmingham to New Orleans with Steven and stopped along the way at The University of Alabama (rec center pictured). Our rental car got struck by lightning, and it was surprisingly underwhelming. We took it as a sign of good luck, and it’s proved to serve that purpose thus far!
Thursday, November 8th
We kicked off the Athletic Business Show by representing Fitness Asset Manager at the Expo… and rocking it! We ended the night at AB’s Social, which included a front-row seat to a cultural experience I will never forget (cue the music)!
Friday, November 9th
Back at the Athletic Business Expo! This was a unique side of “conferencing” I had yet to experience and I appreciated the opportunity to represent Globetrotter Wellness Solutions and Fitness Asset Manager.
I rounded out the evening by enjoying Steven’s session on “Building Rockstar Teams.”
Would you believe that we “stayed in” in NOLA on a Friday Night? We were poised for a big Saturday in the Big Easy..
Saturday, November 10th
We capped off the final day of Athletic Business as Steven presented (again!) on facility management.
With half of our Saturday left for NOLA exploration, we found all of the beauty! The music, the markets, the Cafe Du Monde beignets, and the Bourbon Street Madness. It. Was. Epic.
Sunday, November 11th
Took a victory lap around the French Quarter before heading to Baton Rouge for a couple days.
Got dinner with two long time NIRSA friends and special humans, Kelly and Tori. Would you believe that I forgot to snag a picture?
Monday, November 12th
GEAUX TIGERS! Toured LSU’s Award-Winning UREC and completed an intense workout. This place is incredible - If you’re anywhere nearby you need to see it for yourself! I have so much love and appreciation for my good friend Kelsey (and Kelly) for the hospitality.
Got an athletic facility tour at LSU’s Tiger Stadium, Pete Maravich Assembly Center, and all of the athletic goodness between. Even met Mike the Tiger, the (actual) Tiger that lives on campus! Very special thanks to my new friend Paige for the exclusive tour.
Tuesday, November 13th
I have to write these a day or two in advance, so I’m planning to grab a morning UREC workout and meet with some of the staff to learn about the great things they do. From here, I’ll drive back to New Orleans to cap off my mega-conference trip at the Collegiate Marketing Institute with NIRSA and ACUI colleagues Wednesday through Friday.
Again, I have endless appreciation for everyone who’s been able to make this trip happen. Peace, Love, and Keepin’ it 100,
Keepin' It 100 with Willy T.
Coming to you LIVE from the Sheraton Birmingham Hotel in Sweet Home Alabama!
Over the next couple weeks, I have a really awesome opportunity to attend three conferences in multiple cities that I’ve yet to visit. I’ll do my best to keep you posted on my social media, and I’ll find a way to make my updates entertaining :)
This week: I attended the NIRSA Region II Conference in Birmingham. Here are some highlights (photos below for some more context) -
Steph Goetz (far right) and I completed grad school together at JMU. When we were students, we’d get taken to lunch at conferences by professionals, and we promised each other that we would return the favor when we “made it.” This has now become an annual tradition, and Dylan/JP are two incredible NIRSA students. Eugene’s Hot Chicken was the perfect setting with some great eats!
This much travel is a good bit out of my comfort zone, so say a prayer and send me any travel tips you may have!
Peace, Love, and Conferencing,
Who we are
Just a team of round pegs in a square hole changing the world one interaction at a time.
Look back at it